Recognise the Music and give back to music creators

No matter the business, big or small, chain or independent, music sets the tone. Whether that’s the local pub, your weekend spin class or your favourite chill-out café, the individuality of the music - often hand-picked by the owner and their staff - helps breathe life into ordinary spaces.

An important step for any emerging, mid-career, or heritage music creator is to get paid. Audoo audio meters will better identify the songs being played in public at a micro level – all day and all night – with macro effect.

An artist’s biggest fans in commercial spaces are set to become significant financial supporters. Audoo says,

"If our technology is adopted by all Australian and New Zealand licenced premises, it will log over 15.3 million plays Every. Single. Day.* We’ll know – with certainty and in detail – exactly what music everyone’s enjoying, for the very first time in public performance history."

*Based on the average 8hr working day

Over 400 music rights management organisations in the world will be watching industry-leading Australian- and New Zealand-based APRA AMCOS and OneMusic.

How can OneMusic licensees get involved?

OneMusic Australia will be installing the mobile-phone-sized audio meters in a range of licensed businesses across Adelaide, Brisbane, Sydney, Melbourne, Canberra over 2022-23. OneMusic NZ will be doing the same in their country.

Sign up for the installation of an Audio Meter with OneMusic Australia here, to have your business’ taste in music make more of an impact on the income of the music creators you love.

How to get an Audoo device into your business

ENQUIRE

A technician will come to your business and install the audio meter into a power point. The audio meter device will recognise what music is playing after just 10 seconds and will securely fingerprint it, with no audio ever being stored on (or sent from) the device. Audoo has a database of over 60 million tracks.

The songs being played are relayed back to Audoo as data (not audio) and each month will be reported to APRA AMCOS (one of the partners behind OneMusic) to ingest the data into their systems.

AN EXAMPLE: On 21 December 2022, Paul Kelly’s ‘How To Make Gravy’ was played 12 times at Do Drop In Café, and consequently identified using the Audoo audio meter. In the December report to OneMusic these same 12 plays are then reported to be included in the relevant royalty distribution. Paul Kelly and his music publisher are recognised more accurately than ever before.

Catherine Giuliano, Director of OneMusic Australia encourages businesses to put their hand up for the meter to be installed in their space, she says

“for all the times you have wondered if your fees are going to the makers of the exact songs you play in your business, this is the chance to drive that change”.

Who is Audoo?

Music-tech start-up Audoo has financial backers that include ABBA’s Bjorn Ulvaeus. Audoo's CEO and founder, Ryan Edwards (himself a musician) is on a mission to revolutionise public performance royalties.

Audoo is backed by high-profile investors and is supported by an advisory board of industry stakeholders. Four-year-old Audoo has raised a total of nearly AUD$26.8 million in private funding.

The audio meter “is packed with some of the world’s most sophisticated signal processing capabilities, which enable accurate track IDs even in noisy environments”, as reported in PROs Are Quietly Reinventing Themselves — By Potentially Counting Every Single Song Played (Digital Music News)

When tracks are individually recognised, artists can expect to be paid fairly and accurately whenever and wherever their music is played.

How does OneMusic pay APRA AMCOS members?

OneMusic Australia is a joint initiative between music rights organisations APRA AMCOS and PPCA in Australia.

OneMusic collects public performance licence fees (royalties), these royalties are then distributed by APRA AMCOS and PPCA.

• APRA AMCOS looks after public performance royalties to songwriters and music publishers.
• PPCA looks after public performance royalties to sound recording rights holders e.g. record labels and recording artists.

These two companies have their own ways of distributing their share of royalties to their members and licensors.

The Audoo rollout means APRA AMCOS will adjust how it splits its share of royalties, essentially a change in the algorithm based on data from real-time businesses in the Australian marketplace.

Useful links:

PROs Are Quietly Reinventing Themselves — By Potentially Counting Every Single Song Played (Digital Music News)

Audoo Inks Song Detection Deal With APRA AMCOS In Australia & New Zealand (Digital Music News)